BEDP: Business English Diploma Program with Work Practicum
Offered at:
- Surrey Campus (GRVD = Greater Vancouver Regional District)
- Toronto Campus
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| About the Program |
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The program is primarily a communications course targeting all students working in an English-speaking business environment. As a communications course, the program offers more than the traditional polishing of writing and speaking skills.
The focus is on improving students’ professional self-image, by helping them to navigate business situations in a confident and natural manner.
By encouraging the development of linguistic, social, and business skills, our goal is to equip our graduates with the tools to control and promote their own success in the job market. Our mission in the Business English Diploma Program is to:
- Equip students with a confident grasp of English as used in a business environment
- Enhance students’ self-confidence in dealing with business partners on a global scale
- Develop students’ chance of success in the job market
- Produce graduates with a keen sense of integrity and ethical standards
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Modules
Please note that all modules cover exactly one week, or 26 ½ of in-class instruction. The learning objectives mentioned for each module are general objectives that can and occasionally will be modified to accommodate different levels and needs.
The list of learning objectives listed for each module is not necessarily exhaustive, and further objectives may be included to better respond to the needs of students. All modules include grammar review sessions specifically tailored to business English. Module 1: Writing and Reading Business English Develop a more powerful writing style Remedy grammar and style weaknesses Write professional letters for a variety of occasions Write memos, faxes, notes, summaries, and reports Become familiar with the content and style of business publications Module 2: Jobs and Careers Analyze personal needs and aspirations Research possible career paths Write a resume in at least 2 formats Write a cover letter and other forms of correspondence related to job search Develop interview techniques, both as interviewer and interviewee Module 3: Presentations and Explanations Study challenges and problems of public speaking Gain the confidence to easily interact with an audience Develop a professional presentation style Learn to deliver a clear and effectively structured presentation Explain technical processes and operations in easily comprehensible terms Module 4: Intercultural Business Communication Develop awareness of your own cultural background and perceptions Analyze the impact of culture on business communications Meet and entertain foreign guests in a professional manner Study North American business culture Learn the basic logistics of international conferences and meetings Module 5: Business Contexts and Issues Reinforce reading, writing, listening, and speaking skills through integrated exercises Build team working skills Reflect critically on current business issues Explore sources of business information and research tools Consider problems of ethics in business Module 6: Meetings and Problem Solving Study different forms of meetings and their mechanics Analyze do’s and don’ts of effective meetings Learn to prepare a clear agenda, and take accurate and appropriate minutes Understand verbal and non-verbal signs in meetings Learn problem-solving in an office environment, and the role of meetings in problem-solving Module 7:Telephone and Reception Skills Develop appropriate telephone skills Learn how to deal with different people on the phone Take effective notes of telephone conversations Enhance listening skills Project a professional and assertive image in meeting new business partners Module 8: Sales, Marketing, and Negotiations Understand the basics of marketing and sales Analyze the role of business English in marketing Learn how to design an effective sales presentation Study the basics of negotiating, and negotiating across cultures Apply negotiating skills to sales and marketing situations
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